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Sponsor Kingston Arts

Kingston Arts is looking for for partners wishing to support the development of the arts within the City of Kingston.

By becoming a partner or sponsor of Kingston Arts, your company or organisation can achieve a positive profile in the community through our annual season of high quality arts and cultural events. 

Creating Community Value through the Arts

Kingston Arts aims to foster a strong, highly engaged and resilient community, increase profile and support for creative industries and position the municipality of Kingston as a creative city. 

Kingston boasts a vibrant arts and cultural scene, including professional and creative development programs for artists, competitions including the Lens Mist Photographic Award & Exhibition, an annual Makers Market,  open studios and a vibrant program of public art. 

Within three primary arts spaces; Kingston Arts Centre, Kingston City Hall and Shirley Burke Theatre, residents and visitors to Kingston can enjoy over 40 performing arts events and 25 visual art exhibitions each year, positioning the City of Kingston as a leading provider of visual and performing arts events in the greater southern region.  

Arts and culture are highly valued by the local community in Kingston (a research finding consistent with surveys of the general Australian population), and the City of Kingston recognises the contribution and value of local artists, performers and writers and the importance of nurturing young and emerging talent in all fields.  

Benefits of Arts sponsorship

Through your sponsorship of Kingston Arts your organisation will enjoy enhanced corporate stature in the local and wider community and will secure ongoing exposure throughout our exciting annual arts and culture program.

For companies based in Kingston, this support of and connection to the local community makes a positive contribution and raises the awareness of your organisation to a highly engaged audience.

Research shows that cause related sponsorship is able to deliver tangible benefits to organisations, including increased visibility, customer loyalty and corporate image. Specific research into the effectiveness of arts sponsorship shows that 82% of respondents reported to look more favourably on organisations that sponsored the arts.  

Who would you reach?

The arts and cultural program in Kingston brings together a diverse audience of community leaders, respected business professionals, creative industries and individuals living in Kingston and beyond its borders. 

Over the year, there are numerous opportunities to expose your organisation’s brand to a wide and diverse audience. More than 25,000 people from over 70 suburbs across Melbourne directly enjoy Kingston Arts programs and events each year. The Kingston Arts audience is mostly made up of females (78%), a positive statistic for businesses where women are a major market segment. 

Women are the major influencers in decision making and consumer purchases both in the home and in business. A large proportion of our overall audience are over 34 years of age, however, a considerable number of young people and families are targeted through various programs over the year.

Further information

To find out more about becoming a partner or supporter of Kingston Arts, please contact us at arts@kingston.vic.gov.au or call (03) 9556 4440.